Brand Manager (#8275)
¥12,600,000 ~ ¥14,100,000
ApplyTokyo
Full time
Retail
MarketingAbout the company
Our client is a global company that develops and sells premium pet food.
Job description
Job Summary:
The position is responsible for developing and executing brand marketing and commercial strategy to achieve the brand's short and long-term business and marketing objectives. Responsibilities include developing brand/product strategy, developing product innovations, and executing commercial initiatives by leading cross-functional teams including agency partners. Under the direction of the Marketing Manager, this position is expected to lead brand initiatives to meet business objectives.
What you will do:
- Lead analysis of category dynamics and business drivers of vets and clients to feed into the business/brand strategies and execution plans
- Develop marketing strategies/plans for initiatives such as new product launches, restages, portfolio management, and commercial initiatives to drive BRMO (brand recommended most often)
- Lead and manage the development and execution of innovation projects and marketing plans working with Asia and global marketing team
- Manage, track and report KPIs
Requirements
Required Qualifications:
- Bachelor degree or above
- Marketing related degrees preferred but not mandatory
- Minimum 5 years of marketing experience at consumer packaged goods and/or medical industries
- Ability to lead cross-functional teams and clearly identify the challenges, tasks and resources required to move projects ahead
- Ability/potential to understand financial as well as business implications of programs and initiatives
- Strengths in analytical skills to draw insightful conclusions from available data/findings
- Communicate skills – Japanese = native, English = business level (with negotiation skills)
- Outstanding project management and planning skills
- Technologically-savvy, including a thorough understanding of Internet and software programs such as e-mail, Excel, PowerPoint and Word.
Wage details
12.8% performance bonus included
Language requirement
Japanese (Native),
English (Business)
Working hours
9:00-17:30
Probation period
3 months
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